AI character
TERMINAL X
Concept video
This video was made as an independent concept project by FACEHOUSE, with no collaboration or commercial connection with TERMINAL X.
Ads and UGC content. The characters are AI. The work is real.
UGC videos, ads and AI photos, in Hebrew and English. For any business, no shoot day.
Message us on WhatsApp (opens in a new tab)
A Tel Aviv studio for UGC videos, ads and AI photos, in Hebrew and English, with no shoot day. Script, casting and edit by us. The characters are made with AI, and we say so openly.
This video was made as an independent concept project by FACEHOUSE, with no collaboration or commercial connection with Milky.
A Tel Aviv studio. Script, casting and edit by us. The characters are made with AI, and we say so openly.
This video was made as an independent concept project by FACEHOUSE, with no collaboration or commercial connection with Milky.
The work
Two concept videos we made on our own initiative. Turn the sound on and hear the Hebrew.
AI character
Milky
Concept video
This video was made as an independent concept project by FACEHOUSE, with no collaboration or commercial connection with Milky.
Want a video like this for your brand?
Message us on WhatsApp (opens in a new tab)In the feed, what looks like an ad gets scrolled past. What looks like a person stops the scroll.
What we do
Anything you can create with AI, made at studio level. In Hebrew and English.
For businesses big and small, brands, agencies and creators.
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UGC videos
An AI character talks about your product as if they filmed themselves on their phone. Natural, personal, at the pace of the feed.
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Video ads
Short ads for social, with voice-over and dialogue or no voice at all: on-screen text, music and motion.
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Fashion and product photos
AI images for clothing companies, brands and businesses: models, looks, catalog and campaign. No shoot day, no studio.
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Voice and script
Scripts and voice-over in Hebrew and English. Hebrew written by natives, natural English, never a translation.
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And more
Have a visual idea? If it can be made with AI, tell us, and we will come back with a direction.
An agency? We also work white label: we stay behind the scenes, you face the client. Work with us white label (opens in a new tab)
How it works
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1. Brief and quote
What you sell, and to whom.
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2. Concept and script
In Hebrew or English, for your approval.
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3. Character and look
Chosen together, approved by you.
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4. Production and edit
Cut to the pace of the feed.
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5. Delivery
Files ready to upload.
House rules
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Native Hebrew. Natural English.
Every script is written in its own language from the first line, never translated.
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A phone look. On purpose.
The angles, light and pace of a video someone shot themselves.
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AI, out in the open.
Every character is labeled as an AI character. Nothing hidden, nobody pretending.
Who we are
FACEHOUSE started with a simple question: why do so many Hebrew ads look translated?
We wanted videos that look like someone from here shot them on a phone, in the Hebrew people actually speak. We create the faces with AI. The idea, the script and the edit we do ourselves.
FACEHOUSE, Tel Aviv
Questions
First questions
How much does it cost, and how do we start?
You get a quote after a short brief. Tell us what you sell and who it's for, and we'll come back with a direction and a price. WhatsApp is fastest; email or Instagram work too.
Who holds the rights to the video?
Once paid in full, the finished video is yours to use with no time limit. Every detail, including music and reuse of the character, is written into the agreement before we start.
Do you only do UGC?
No. UGC videos are our core, but we also make video ads, with or without voice, AI fashion and product photos, and scripts and voice-over in Hebrew and English. Have a different idea? Tell us and we will say if and how it can be done.
Are the people in the videos real?
No. Everyone on screen is an AI character. What happens behind the screen is done by people, here at the studio: the idea, the script, the casting and the edit.
How does the Hebrew sound?
The way people here actually talk. The script is written in Hebrew from the first line, not translated, in the pace and slang of the Israeli feed. Best to hear it yourself: in the videos on this site, the Hebrew voice is exactly as it comes out of the studio.
Why does it look like a phone video?
On purpose. The angles, light and pace are built to look like something a person shot on their own phone. It's a planned look, not a shortcut.
Why not just shoot it with actors?
You could, but then you need a shoot day: a location, actors, and getting everyone scheduled. With us there's no shoot day, so it's easy to try a few versions of the same idea.
Working with us
How long does it take?
It depends on the video, and we work as fast as we can. There's no shoot day, so nobody waits on a location or actors. You get an exact timeline together with the quote.
What do we sign off on before production?
First you approve the concept and the script. Then we choose the character and the look together, and you approve those too. Only then does production start.
What do we get at the end?
A vertical 9:16 video, fully edited, built on a script written for you from scratch, in Hebrew or English. The files arrive ready to upload to the Instagram and TikTok feed.
We're an agency. Can you work white label?
Yes. We stay behind the scenes and you face the client. No FACEHOUSE credit or logo appears on the work, and we work directly with your team.
Transparency and rights
Can we drop the AI label?
No. Every character is labeled as an AI character, in every video. That's how we work: nothing hidden, nobody pretending.
Is it allowed on Meta and TikTok?
As of October 2026, yes. Both platforms allow AI characters in ads, under labeling rules: TikTok requires AI content to be labeled, and Meta adds some labels automatically. A character may not look like a real person. We label our characters as AI either way and explain what to mark when you upload. Every ad still goes through the platform's review.
Are the brands in the concept videos your clients?
No. Both concept videos on this site were made on our own initiative, as independent projects, with no collaboration or commercial connection with those brands. They're here to show what our work looks like.
The door is open.
Tell us on WhatsApp what you sell and who it's for, and we'll come back with a direction and a quote. Email or Instagram work too.
What you send us is used only to answer you and send a quote. You can ask to see, correct or delete your details. Privacy policy